So you wrote a series of interconnected posts that you think could be very useful and you were expecting a greater response which you did get. Your posts got viral on the social media and you had large traffic spikes. Yet, this was a onetime thing and now the traffic on your blog is dead again?
And then your next posts aren’t really read or viewed by the people and goes in the now called “black hole” of the internet? No response or feedback from anyone and no traffic spikes?
Well there could be many reasons along the lines of your blog posting and publishing. I have here accumulated three main reasons why no one would come to your blog after they found your blog.
1. Your Readers May Be Confused
A theme is one of the most the important parts of your blog. It should be clean and portray all features of your blog and not confusing at all.
Having the blog that has random content or posts with no reason behind them won’t be motivating for your users and not make them subscribe to the blog.
So you need to re-examine your USI [unique selling idea]. Then make a good post relating to your theme supporting your site as what it is really about.
2. Your Post is talking about old stuff yet not strong enough
Well you need some effort to put in to your blog post and that is something new to be discovered or new to the industry or else the traffic will vanish at one time. No matter how much effort you put in your article if your readers don’t get a feeling that it is worth reading they will leave your blog. The reason might be that there is no linking back, no background story, no enthusiasm and more importantly no purpose of the excellent information provided by you.
So you are required to build a story at the rear of your blog. Readers always relate to the articles because there are emotions involved behind the story and don’t forget to write in a friendly manner.
3. Your character doesn’t come through.
Doesn’t business mean to distinguish yourself? The competition is very high and you may need to discover a technique that could out-class all the other parties. Usually what happens is that people forget what their importance is while thinking. Don’t think what are others are doing is much greater than what you could do. This is the wrong approach; remember you are the flavor in the recipe.
When I initially started writing the blog there was no proper discussion, it was too formal but soon I realized that I need to be open and be myself and only then will you, my readers, would start to believe in me.
So be yourself and have confidence in you. Let the world know what really you are. This is all you need to get distinguished from the others in the market.
The secret ingredient
In the end, one last thing that comes down or is the game changer, Traffic. How much readership you have and how often do the readers come back to your blog.
Secondly, one should realize that it is humanly people that come to your site and you should adjust your point of action accordingly. Remember engagement will build slowly and steadily.
So what do you guys think? Have I made my point? Let me know?